Thursday, November 17, 2005

Demonstrating the value of PR

This week's PR Week (Nov 11, 2005) reported interesting new research from the Chartered Institute of Public Relations.

The survey sized the UK PR industry at £6.5bn, and found that PR contributes £3.4bn to the British economy. PR is also estimated to provide £1.1bn of corporate profits.

PR spend, the survey found, has risen by a third since 2000 to an annual average of £1.2m per organisation, and it estimated that there are now 47,800 people working in the PR industry.

It's great to see stats like this that reinforce the value of PR.


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